Why Saudis Are Redefining Ambition

The stereotype that Saudis are not eager to work lingers in some circles. But in today’s Saudi Arabia, that view is increasingly out of date. Across the Kingdom, a new generation is stepping up—not just to take jobs, but to reshape what work means. Ambition is no longer just about climbing a ladder; it's about building one.

by Dahlia Rahaimy | 26th Jun 2025