All Articles with the tag #Modernity

Off-road buggy carving through desert dunes, trailing sand and dust — a visual echo of Saudi Arabia’s enduring fascination with cars, speed, and open space.

From Drifting to Discipline: The Changing Face of Saudi Car Culture

Cars in Saudi Arabia are more than transport—they’re identity, rebellion, and freedom on four wheels. From late-night drifting in Riyadh to Lucid’s new EVs, the nation’s roads reveal a deeper story: how speed became both a symbol of control and escape in a society still finding its balance.

Nov 11, 2025

Koelnmesse, Cologne — where experts discussed Saudi Arabia’s social transformation and its impact on global business in 2025.

Interview with the Cologne/Bonn Fair: Observing Saudi Society and Business Dynamics

As Saudi Arabia undergoes a profound social and economic transformation, its evolving identity offers valuable lessons for international partners. The Kingdom’s modernization—spanning workplaces, public life, and trade—reveals a society balancing continuity with change, and a market that rewards cultural understanding as much as commercial strategy.

Oct 31, 2025

Traditional giant coffee pot sculpture in Jubbah, Hail Province, Saudi Arabia, symbolizing the region's heritage of hospitality.

From Dallah to Cold Brew: How Coffee Fuels Saudi Life

In Saudi Arabia, coffee is more than just a beverage. It’s a cultural cornerstone that bridges centuries-old traditions with the pulse of modern life, creating connections in every sip.

Dec 24, 2024

The Ithra building in Dhahran, home to cultural and educational spaces, reflecting Saudi Arabia's commitment to knowledge and heritage. (Source: Shutterstock)

Rainer Hermann on How Saudi Arabia is Shaping Its Future

Saudi Arabia’s transformation extends beyond its skylines to its intellectual and cultural dynamics. Rainer Hermann, former Middle East correspondent for the Frankfurter Allgemeine Zeitung (FAZ), analyzes how the Kingdom is balancing tradition with modernity and fostering a new era of global engagement in this interview with Saudi Times.

Dec 3, 2024

Saudi Gen Z embracing cultural roots and modern opportunities in a transforming society.

Saudi Arabia’s Gen Z Rewrites the Rules

Saudi Arabia’s Gen Z stands at a crossroads, balancing deep family traditions with their personal ambitions. This generation is redefining identity with creativity, resilience, and a profound respect for their heritage.

Nov 11, 2024

Modern Saudi cityscape with men and women in traditional attire using smartphones and tablets, symbolizing the blend of heritage and technology in contemporary Saudi life.

New Spaces, Old Customs: The Changing Faces of Saudi Life

In a rapidly evolving Saudi Arabia, tradition and modernity are intertwining in fascinating ways. From micro-weddings to digital majlis, Saudis are navigating cultural change while preserving their roots. Explore how this blend is shaping a unique future.

Oct 15, 2024