A Saudi adventurer is tracing a historical journey through the Rub Al-Khali, or Empty Quarter, the largest continuous sand desert in the world. Badr Al-Shaibani will begin the journey on Sunday, crossing the 650,000 square km desert from south to northeast, entirely on foot.
Saudi Arabia’s cultural awakening, with festivals, theater, opera, and global sporting events, has redefined the landscape for a generation eager to embrace the modern. From the MDLBEAST music festival to the Red Sea Film Festival in Jeddah and the Diriyah Tennis Cup, the Kingdom is rapidly establishing itself as a hub of contemporary entertainment catering to all tastes.
Efforts to reconnect with Saudi heritage—such as poetry competitions and the revival of traditional crafts—are also gaining momentum. Yet rediscovering the past remains a challenge. The complexity of the Arabic language, the depth of Saudi history, and the layered cultural structures—long neglected due to decades of limited exposure—make this process akin to uncovering an unfamiliar world. For many Saudis, this journey requires effort, patience, and a willingness to engage with the nuances of their heritage.
Badr Al-Shaibani’s trek across the Empty Quarter is a prime example of this rediscovery. He describes his journey as an attempt to inspire Saudis to deepen their awareness of their culture and history. His endeavor reflects broader initiatives, such as the restoration of Diriyah, AlUla, and UNESCO-recognized sites like Hegra, which aim to celebrate the Kingdom’s cultural and historical significance. These projects blend interests in nature, adventure, and exploration, highlighting the untapped potential of Saudi Arabia’s vast heritage.
This pursuit underscores a larger challenge: presenting Saudi culture in a way that balances modernity with historical depth. For Saudis, rediscovery is not only a domestic endeavor but also an act of cultural diplomacy. Balancing the vibrancy of the new with the richness of the old will be pivotal in shaping the Kingdom’s narrative on the global stage. It is a demanding task, but one that holds the promise of profound rewards.
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